The Ones who Make It Happen

From business-savvy strategists to big-thinking creatives, we bring together the perfect mix of marketing expertise, real-world experience, and the fresh energy needed to make things happen.

Gail Hopkins

The driving force behind Make It Happen, Gail has spent the last 25 years heading up the Australian marketing agency that’s become known for its strategic approach, creative flair, and outstanding results. 

During her 15 years of sales and marketing experience before founding Make It Happen, Gail worked in regional and head offices, developing marketing strategies and campaigns that succeeded both locally and globally.

Her approach? Keep it sharp, keep it strategic, and never overcomplicate. Whether it’s strengthening relationships to boost profitability or building strategies that adapt as fast as the market shifts - Gail knows how to turn the right ideas into real, measurable impact.

Our Account Management Team

Meet the overachievers you want on your side. Perfectionists by nature, our close-knit account management team is here to turn experience into strategy, ideas into action, and big goals into bigger wins.

With extensive experience and a personalised, consultative approach, they make sure we aren’t just sitting on the sidelines of your business - we’re getting stuck in and playing a key role in driving your success. 

From campaign execution to long-term strategy, they bring sharp thinking and serious dedication to every project. And if there’s a smarter, more efficient way to get things done? You can bet they’ll find it.

Our Creative Team

If great creative is a team effort, then it’s no surprise that ours stands out from the rest. Our talented creatives thrive on solving problems - and they never fail to find the perfect mix of words and visuals to make your brand shine.

With more degrees than team members and more experience than most, they bring sharp thinking and fresh ideas to every project. But what really gives them an edge is their knack for turning the ordinary into something unexpected.

They learn fast (because nothing dates quicker than yesterday’s design) and push each other to go further - bouncing around brilliant ideas that ultimately become game-changing results for our clients.

Get in Touch

Smart marketing needs a savvy team. Seeking a marketing agency that brings strategy, creativity, and proven experience to the table? Let’s chat.